St. Lucia Debuts Piton Awards For Travel Agents

The Saint Lucia Tourist Board is enhancing the Preferred Agent Saint Lucia Specialist(PASS) program with the new Piton Awards, effective today in the United States.

Travel agent and agency partners participating in PASS will be automatically enrolled to be eligible to earn new incentives from participating hotels, monthly cash prizes of $500 to the top booking travel agent and agency, and the opportunity to win a grand prize of a Saint Lucia branded car.

The Piton Awards is an annual program and runs now through May 31, 2013. To be eligible, agents must complete the Saint Lucia Specialist Course, be IATA/CLIA/ARC/CLAA certified, attend a Saint Lucia presentation at least once per year and update bookings online regularly. The monthly drawing of $500 will be given out to the top booking agent of the month with an additional $500 to the agency. The grand prize Saint Lucia branded vehicle will be awarded to a top producing travel agent chosen from those who book a minimum of 500 room nights between June 2012 and May 2013.

Saint Lucia Tourism, 800-456-3984;