Inside the Bombardier Global 6000 aircraft. Photo: Anthony Katchuba/NetJets

Luxury travel innovator Abercrombie & Kent (A&K) and fractional jet leader NetJets Inc. announced a marketing alliance that brings together these two brands in an effort to seamlessly deliver custom made travel experiences to NetJets customers.

“This is about two best in class companies coming together to create and deliver exclusive experiences,” explains Geoffrey Kent, founder, chairman and CEO of Abercrombie & Kent. “Time has become the ultimate luxury. Working with A&K’s network of local offices around the world, NetJets customers will enjoy an unparalleled level of service and privileged access.”

Dedicated A&K Private Travel Consultants will collaborate with NetJets customers to design custom itineraries, bringing a rare blend of creativity, professionalism and knowledge. Peace of mind will come from having everything pre-arranged and reserved, with an expert English-speaking local guide managing the logistics on the ground in each destination. NetJets customers will also enjoy special recognition wherever they travel with A&K.

“We believe that Abercrombie & Kent’s reputation, service and global connections make them the ideal partner for us,” said Jordan Hansell, President, NetJets. “A&K has an established presence in the places our customers most want to visit and can leverage their local connections to orchestrate unique experiences that our customers simply could not arrange on their own.”

Explore the cultural and artistic links between Spain & Morocco by starting in Andalusia. The Royal Palace of the Alcázar in Seville is a 14th-century palace, one of the oldest royal residences in Europe. Fly directly to Fez, which dates back to the Middle Ages, and explore the colorful souks of Marrakech. Travelling by private jet across the Atlas Mountains saves hours of driving to reach the desert, where a camel awaits to transport you to a private A&K luxury camp in the stunning Erg Chebbi dunes.

Abercrombie & Kent is also designing journeys exclusively for NetJets customers to travel together. This includes a 13-day Great Migration Safari in East Africa, in which Kent and Hansell will join guests on safari. The journey combines the finest Big Five game viewing with luxurious accommodations that offer memorable views of the Masai Mara, Ngorongoro Crater and the Serengeti. Private local charter flights between camps allow guests more time to enjoy the activities available, from guided bush walks and safaris on camelback or horseback, to a hot air balloon ride and visit to a Maasai village.

Abercrombie & Kent, www.abercrombiekent.com