EMITT Will Add Congress Tourism, Outdoor Sports to Agenda

19th EMITT Exhibition shall launch congress tourism and outdoor sports

The East Mediterranean International Tourism and Travel Exhibition (EMITT) is getting ready to introduce congress tourism and outdoor sports to its agenda. The 19th edition of EMITT will be held 22 – 25 January 2015 in Istanbul, Turkey.

EMITT 2015 will, for the first time, have a reserved hall for MICE tourism. International meetings, incentives, conferences and event service providers, including: event organisers, hotels and congress centres, shall have the opportunity to introduce their offerings to Turkey’s MICE tourism buyers.

“Congress tourism is of growing importance in Turkey, reaching 1,918,179 people in 2012,” said Hacer Aydin, EMITT Event Director. “Currently Turkey ranks 14th in Europe and 23rd worldwide in terms of congress tourism – 159 international companies operate in this sector.” Aydin further stated: “There is great potential for MICE tourism to flourish in Turkey, especially in the cities of Istanbul and Antalya where the infrastructure, culture and geography is ideal of business tourism.”

Outdoor and nature sports will be included in the winter tourism hall at EMITT 2015. Both domestic and international facility providers of outdoor sports and recreation will showcase their range of tourism attractions. Services to be on display include: canoeing, trekking, bungee jumping, water sports, caravan destinations, snowboarding, skydiving and much more.

“Turkey is a destination for outdoor tourism. Not only are Turkish people venturing aboard for outdoor activities, many are visiting the domestic attractions, which include such attractions as road trekking and mountain climbing in Antaly to camping in the Kabak Valley,” said Aydin.

EMITT, www.emittistanbul.com