FITUR, the International Tourism Trade Show organized by IFEMA, is hosting the 18th Latin American Conference for Tourism Ministers and Businessmen, which this year will discuss issues in the tourism sector such as the internationalization of Spanish tourism businesses and the marketing of Latin American destinations in Spain. Also participating in CIMET 2015 will be the presidents of Spanish tourism business organizations and Latin American tourism ministers.

The opening ceremony of CIMET will mark the official launch of the workshop, which is intended for promoting the introduction and development of Spanish businesses in Latin American territory. The opening ceremony will be followed by the Debate for Latin American Tourism Ministers and Presidents of Spanish Tourism Business Organizations, where each participating minister will have 5 minutes to present the plans and incentives offered by their respective governments in order to foster the internationalization of Spanish tourism companies.

Together with the presentations of the ministerial representatives, various Spanish operators will speak on the qualities presented by the Spanish sector and its important organizational development capacity in internationalization and commercialization within Latin America. The Tourism Council of the Spanish Confederation of Business Organizations, CEOE, will be one of the main organizations present at the debate, actively participating together with the Spanish Confederation of Hotel and Accommodation Associations, CEHAT – the largest hospitality organization at state level – and the Spanish Confederation of Travel Agency Associations, CEAV.

To finish, tribute will be paid to some prominent personalities from Spanish tourism in Latin America 2015, Carmen Riu and Luis Riu, CEOs of the RIU Hotels Group, who will be presented with the CIMET 2015 gold and diamond badge and the Honour Diploma as Dignitaries of Spanish Tourism in Latin America. The event will end with the official closing ceremony, with the participation of authorities from Spanish tourism institutions and businesses, marking the end of the 18th Latin American Conference for Tourism Ministers and Businessmen, CIMET.

FITUR takes place in Madrid, Spain January 28 through February 1, 2015.

FITUR, www.ifema.es