Delta Air Lines and NTA are now traveling together as business partners, leaders of both organizations announced.

“By partnering with this great organization, Delta has the opportunity to reach thousands of NTA members as we are recognized on NTA websites, in printed materials and in member communications,” said Norma Dean, director of specialty sales for Delta.

The airline will play a prominent role next week at Travel Exchange, NTA’s convention and expo in Orlando. In addition to offering discounted airfare for attendees at Travel Exchange, Delta is hosting the Delta Sky Lounge and offering Delta’s signature peanuts, cookies and pretzels. Delta also will sponsor many of NTA’s seminars, the business appointment sessions, and NTA’s mobile app for Travel Exchange.

The partnership extends far beyond Orlando and Travel Exchange, according to Dean. “As a large global airline, we’re looking to NTA for added exposure through the association’s Contact event in Hawai‘i, at the China Outbound Travel & Tourism Market, during Chinese road shows and in NTA’s Chinese publications,” she said. “NTA members have chosen this organization as an avenue for expanding their businesses, and we trust our partnership will bring added value and allow Delta to ‘Keep Climbing’ in our business.”

The Travel Exchange takes place in Orlando January 20-24, 2013.

NTA, www.ntaonline.com