Scandinavian Airline Systems (SAS) has added Malta to its growing list of marketing and sales representation with Discover the World Marketing. In addition to Malta, Discover the World Marketing develops sales and marketing for SAS in Brazil, Mexico, Portugal and South Africa.

“Discover has helped us grow in the markets where they represent us so it was a logical step to appoint them to handle our sales in Malta,” said Chris Shern, SAS’s General Manager Italy & Eastern Mediterranean. “We believe their reputation and extensive experience will only further our sales growth and brand awareness.”

SAS will launch a new seasonal route from Malta to Oslo on June 27. This is in addition to its seasonal Stockholm flights and is among the 45 new routes SAS is launching during 2013.

“It’s very exciting to have SAS place its trust in our ability to generate new revenue for them in Malta,” said Jenny Adams, CEO of Discover the World Marketing. Our office in Malta has the expertise to obtain new sales opportunities and assist SAS in joining the Maltese BSP. We look forward to having SAS continue to develop its strong partnership with Discover.”

Discover the World Marketing, www.discovertheworld.com;  Scandinavian Airlines, www.flysas.com